I have just gotten finished doing some research about posts from my many different pages on the net. These varied from plain text, to photo, and with or without hashtags. Even the subject matter was different according to the specific demographic I was trying to reach. My main demographics on my pages range male and female from all ages, which to me is really surprising. The interests range from photography, heavy metal music, horror films, to action figure collectors, and even food lovers. Most are into the outdoor and wilderness skills range of interests. Sadly, those are beginning to fall in numbers as of recent weeks. I am finding that more and more are gaining in the photography (although very slow) to metal music and nerdy collectible type things.
As for the sites and pages I was using, this was Facebook, Twitter, and Instagram. My Arizona Bushman pages were not counted other than my twitter (it is my only Twitter page…for now) the reason they were not counted or used is because those platforms require me to pay for reach and views. I am merely trying to see what kind of personal reach I can get with each page. I also wanted to see what pages were more active and had more users per hour. My findings were actually surprising.
My personal John Campbell page on facebook is very active when I post anything. It being my main personal internet page it does not surprise me. However, certain times of the day, as well as, weekends are pretty dead on that one.
My Twitter page, which is connected to all my facebook pages, is dead most of the time. I get the occasional post like and additional follower there. However, this is rare.
My two Instagram accounts. This one never ceases to not only confuse me, but it amazes me at the same time. BushmanPhotog is pretty active. I found that I could post any photo I want on there and not only will my existing followers see it, so will new ones. This is because I ALWAYS use hashtags on Instagram. I hear all the time from people that they hate even the mention of the word hashtag. Personally, I find it is because they are not fully understood or are even seen as a waste of time. The second Instagram is one that my wife and I do together alongside our Facebook page and Youtube Channel. These deal mainly with food and snacks. The Instagram is very slow to gain followers, yet after posting an image of food using hashtags, the likes are pretty steady.
The power of the hashtag is immense. Anyone that searches that particular term or word will see a huge number of posts and images attached to it. Are they important? That depends on the person and what they are trying to do. If you are only using these pages to keep in contact with close friends and family, no not so much. If you have a product, a skill you are promoting, or even just trying to build a following, yes they are actually crucial.
Do not get me wrong, my pages are not blowing up with followers and they aren’t really popular. They are, however, mine, I work on them, I tend them, and most of all I have fun with them. So far, the one that is upsetting me the most is YouTube. I have over 15,000 subscribers, yet I have no way to reach all of them. In the previous weeks, I am finding that my views have dropped. On my other channel, I do food and snack videos with my wife. This channel is even struggling to lift off the ground. However, the internet is a very funny thing. I personally do not think it will ever be fully understood by the average person. There are so many algorithms involved and even those are constantly changing. Mostly to keep the smaller person out. It is sad but true; the time to have built yourself a giant following has already come and gone. Unless you really stand out from the crowd and have a partnership. I lost my partnership years ago and cannot get it back. Even after an appeal, it is a no go. They don’t like it if some click bombs the ads on your site, even if you have no control over it.
For now, I am still working on trying to promote my Knife and even my photography. This has proven to be very difficult, in fact, it is next to impossible to get many things off the ground. The more I work at it the more my wheels seem to spin. The way the algorithms are set up, you really have to be someone to succeed on the net. If you are small or trying to build on something that you have been doing for many many years. The algorithms will have an affect on your success.
One thing I am striving for is to be able to call myself a photographer. My dream is to be able to finally travel…someday, and share everything with my viewers and readers. As long as this is taking to make a reality, maybe my work is not good enough…..But, if you post a lot of food photos on Istagram…you will some likes lol.